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  	<title>Online Promotions Group Entertainment Marketing News</title> 
  	<copyright>Copyright 2006 Online Promotions Group. All rights reserved.</copyright> 
  	<description>Get exclusive entertainment marketing updates and news from Online Promotions Group regarding entertainment brand promotions in music, tv, film, games, theatre, sports, books and magazines.</description>
  	<link>http://www.onlinepromotionsgroup.com</link>
  	<language>en-us</language> 
	 <item>
 	 <title>Country Music Across America Sweeps Launched! First client to use Online Survey Tools</title> 
  	 <description>Recently, OPG developed contest survey tools to its sweepstakes registration form on HollywoodPrize.com. Country Music Across America on GAC TV (Scripps Networks), latest Win A Trip For 2 to Nashville Sweepstakes Contest is the first client to use such services. Now, clients can ask up to 10 questions as part of their contestant registration. These questions can either be multiple choice, true/false, multiple selection and/or fill-in. The OPG account service team can assist you in creating the right questions to ask. All of your contestant data can be downloaded to MS Excel (.csv file) along with the eNewsletter, SMS Text Messaging and Promo List data. Once complete, the survey data will contain a lot of demographic detail on your potential consumer. See our thoughts on this topic in our blog. OPG is also able to add your podcast to your sweepstakes page. On another note, Hi Records recently completed a second Al Green Sweepstakes Contest. Ending on Apri 30, 2006, the Grand Prize winner will soon receive Al Green's Greatest Hits CD and bonus DVD.</description> 
  	 <link>http://www.onlinepromotionsgroup.com</link> 
  	 <author>robert@onlinepromotionsgroup.com (Rob Salerno)</author> 
  	 <pubDate>Fri, 19 May 2006 08:00:00 EST</pubDate> 
  	 <category>Entertainment Marketing</category> 
  	 </item>
   	 <item>
 	 <title>Hi Records / The Right Stuff "The Immortal Soul of Al Green" Sweeps Ends With Success</title> 
  	 <description>In early November 2005, Online Promotions Group was approached by Hi Records / The Right Stuff in Memphis, TV on a brand promotion project for the 4 CD Box Set called "The Immortal Soul of Al Green". OPG responded by blanketing the internet on entertainment appropriate sites, fan sites and blog sites to generate over 1000 contestant entries. </description> 
  	 <link>http://www.onlinepromotionsgroup.com</link> 
  	 <author>robert@onlinepromotionsgroup.com (Rob Salerno)</author> 
  	 <pubDate>Fri, 13 Jan 2006 08:00:00 EST</pubDate> 
  	 <category>Entertainment Marketing</category> 
  	 </item>
     <item>
  	 <title>Imperia Entertainment All That I Need Sweepstakes Case Study</title> 
     <description>In October 2005, Imperia Entertainment contacted OPG to host a sweepstakes contest for its upcoming independent film, "All That I Need". In this unique sweepstakes, Imperia wanted to award 5% of the total 1st week Box Office Sales to the contestant who referred the most amount of paying patrons to see the film in the theatre.  </description> 
     <link>http://www.onlinepromotionsgroup.com/portfolio.php</link> 
     <author>robert@onlinepromotionsgroup.com (Rob Salerno)</author> 
     <pubDate>Fri, 13 Jan 2006 08:00:00 EST</pubDate> 
     <category>Entertainment Marketing</category> 
     </item>
     <item>
     <title>Country Music Across America joins client roster</title> 
     <description>Country Music Across America is one of the most popular Country Music television programs on TV today. Broadcasting in over 40 million homes on GAC TV, CMAA recently contacted OPG to deliver rich media, sweepstakes contest hosting (on HollywoodPrize.com), blogging and email marketing solutions to help promote its 2006 program schedule. GAC is a part of Scripps Networks, which owns such networks as Food Network, Shop At Home and HG-TV.</description> 
     <link>http://www.onlinepromotionsgroup.com</link> 
     <author>robert@onlinepromotionsgroup.com (Rob Salerno)</author> 
     <pubDate>Fri, 13 Jan 2006 08:00:00 EST</pubDate> 
     <category>Entertainment Marketing</category> 
     </item>
     <item>
     <title>OPG To Launch New Artist Online</title> 
     <description>Soon, OPG will be working on a very exciting project involving singer/ songwriter Robin English. She was recently signed to Apsirion Records in Nashville, TN and will soon be releasing her new single "I'm The One". OPG has been asked to design a new artist portal including a biography, journal, blog, tour dates, rich media, community, merchandise and contact page as well as email marketing and text messaging collection, design and deployment services.</description> 
     <link>http://www.onlinepromotionsgroup.com</link> 
     <author>robert@onlinepromotionsgroup.com (Rob Salerno)</author> 
     <pubDate>Fri, 13 Jan 2006 08:00:00 EST</pubDate> 
     <category>Entertainment Marketing</category> 
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